Towami Store Builder

Towami: Your Store First

Towami is an e-commerce platform that combines a branded online store on your own domain with optional distribution through a network of country marketplaces. Merchants manage both channels from one catalog and choose where each product appears.

Towami offers free and flat-fee paid plans and charges no commission on sales. Standard payment-processing fees may still apply.

One Catalog, Two Sales Channels

Your online store remains the center of your business. You can keep selected products available only on your storefront while publishing others to the relevant country marketplace. Products, orders, inventory, and store settings are managed from one workspace.

Key Features

• Independent Online Store: Build your brand and SEO presence on your own domain.

• Optional Marketplace Distribution: Choose which products appear in Towami’s country marketplaces.

• No Coding Required: Customize your storefront using built-in design controls.

• Mobile-First Storefront: Every storefront is responsive and designed for mobile devices by default.

• Fast Server-Side Rendering: Catalog pages are typically generated on the server in 5–10 milliseconds.

• Built-In SEO Tools: Clean URLs, sitemaps, canonical links, structured data, and localized URL architecture are included.

• Commerce Tools in One Platform: Manage products, orders, online payments, inventory, promo codes, and SEO without assembling a separate collection of apps.

• Multi-Language Storefronts: Offer the storefront interface and store information in multiple languages.

• Product Options and Variants: Manage sizes, colors, SKU combinations, prices, and stock.

• Predictable Platform Costs: Select a plan based on the features and limits your business needs, without paying Towami a percentage of each sale.

Who Is Towami For?

Towami is designed for independent merchants, small businesses, and growing brands that want their own online presence while retaining the option to reach customers through local marketplaces.

The platform is particularly relevant to merchants across North and Central America, including Costa Rica, who value brand independence, control over product distribution, and predictable platform costs.

Why Towami Is Different

Many marketplaces give sellers access to buyers but keep products, customer relationships, and SEO value inside the marketplace. Traditional store builders provide an independent storefront but often leave merchants to assemble essential functionality through separate apps and integrations.

Towami combines these two approaches. Your storefront operates on your own domain, helping you build long-term brand and search visibility. At the same time, you can publish selected products to Towami’s country marketplaces whenever that channel supports your business.

The marketplace is an additional distribution channel—not a replacement for your store and not a guaranteed source of traffic. You decide which products to publish there.

Built for Speed and SEO

Towami uses server-side rendering and minimal client-side JavaScript to deliver fast storefronts without unnecessary plugin overhead. The platform is engineered for strong Core Web Vitals and high PageSpeed results, although actual performance depends on store content, uploaded media, custom code, and third-party services.

Clean URLs, structured data, canonical links, and automatically generated sitemaps provide a solid technical foundation for search visibility. Search rankings and traffic, however, ultimately depend on content, competition, and search-engine algorithms.

A More Integrated Commerce Platform

Towami brings core commerce tools together in one maintained platform, reducing reliance on disconnected third-party apps. Catalog management, orders, inventory, payments, promotions, storefront settings, and SEO features are designed to work together.

This gives merchants a simpler operating experience and a single point of support for the Towami platform, while the Towami team manages platform updates, compatibility, and ongoing performance improvements.